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If you do not get a page upon clicking on your creative that says clickTag[x] was coded correctly, your creative is not clickable, or your creative clicks through to a destination URL then see below for common problems.
Problem 1 - Destination URL is hard coded
With this problem, when you click on the creative, you will be taken to a destination URL and not the Congratulations page. For an example of what the Congratulations page looks like click here.
If the desination URL is hard coded then DART will not track clicks.
Example of Hard Coded URL:
on(release){
getURL("http://destinationURL.com", "_blank");}
Correct Code uses a Flash Var (clickTag) to pass in the click tracking string and the destination URL.
Example of Correct Code:
on(release){
getURL(_level0.clickTag, "_blank");}
Problem 2 - The button (or movie clip) symbol is not in Layer 1 of the Flash File and _level0 is not used to specify correct pathing for the Flash variable, clickTag
Example of possible incorrect code:
on(release){
getURL(clickTag, "_blank");}
Example of Correct Code:
on(release){
getURL(_level0.clickTag, "_blank");}
Problem 3 - Creative is not clickable.
There is no button action defined in the creative. Creative developer will need to add an invisible button over the area of the creative that should be clickable, or turn a symbol into a button (or movie clip) and associate the below action script code to it.
on(release){
getURL(_level0.clickTag, "_blank");}
Problem 4 - Creative is clickable but does not spawn a new window.
There are few things that can cause this:
- There is no symbol in the hit frame of the button object.
- There are embedded buttons.
Problem 5 - Child file (subload file) is not loading. If this happens, the ad above might appear blank.
The flash action script code is not using the flash var submovie1 to pull in the location of the child file.
Correct example code:
loadMovie(_level0.submovie1, thisMC);
Incorrect example code:
loadMovie("http://thislocation/thisSwf.swf", thisMC);
This tool will allow you to test a Flash based creative's coding compatibility with DFA or DFP to ensure proper ad click-through functionality and tracking.
Step 1 - Load your Flash creative (.swf)
This step will report back either a success or failure of the Flash file upload.
A successful upload will display the main SWF file and display information about it.
Step 2 - Review Flash file publishing information
Take note of any details about the file you would like to remember.
Step 3 - View the creative and test for click-through
Click on the creative. The result for click-through will display **depending on a few restrictions**.
Considerations for trafficking based upon these test results:
- Is this within your DART file size limit (per contract)?
- Is this published to the appropriate version of Flash?
- Will current background color work or is something more custom required?
- Has the developer used compression to make the ad load quickly? (Recommended!)
Resource Links
The information at these resources maybe out of date.
**Tool Limitations**
Hard coded click-through URLs in the creative file will click through to specified URL but an error will not be reported. Please note that if you click on the Flash creative and it goes to the correct site rather than a page letting you know the click was successful, your file is NOT CODED CORRECTLY. DoubleClick will not track hard coded URLs; the use of the clickTag variable is recommended.